/blog SEO - Search Engine Optimization | Tools and Resources Tue, 12 Mar 2013 15:47:08 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 /blog/seo/test-your-banner-ads/ /blog/seo/test-your-banner-ads/#comments Wed, 15 Aug 2012 19:30:26 +0000 Vince Vizzaccaro /blog/?p=1280 #leftcontainerBox { float:left; position: fixed; top:40%; left:60px; z-index:1; #F0F4F9} #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; width:55px; height:60px; padding-bottom:2px; } #bottomcontainerBox { float:left; height:30px; width:100%; #F0F4F9} #bottomcontainerBox .buttons { float:left; height:30px; width:85px; margin:4px 4px 4px 4px; } Tweet Many of you are in the business of publishing your own website, advertising on other websites, or both. And banner ads are still a major part of  online marketing. In the early days of the internet, people worried primarily about generating as much traffic to their websites as possible. They’d line up to place their banner [...]]]> /blog/seo/test-your-banner-ads/feed/ 0 /blog/seo/sites-increasingly-in-the-dark-as-google-hides-incoming-search-terms/ /blog/seo/sites-increasingly-in-the-dark-as-google-hides-incoming-search-terms/#comments Thu, 07 Jun 2012 22:06:27 +0000 Nicole Malik /blog/?p=1248 /blog/seo/sites-increasingly-in-the-dark-as-google-hides-incoming-search-terms/feed/ 3 /blog/analytics/firefox-10-is-here-is-it-worth-your-time/ /blog/analytics/firefox-10-is-here-is-it-worth-your-time/#comments Wed, 01 Feb 2012 23:10:29 +0000 Nicole Malik /blog/?p=1162 /blog/analytics/firefox-10-is-here-is-it-worth-your-time/feed/ 0 /blog/analytics/why-web-stats-matter/ /blog/analytics/why-web-stats-matter/#comments Fri, 21 Oct 2011 02:41:53 +0000 Nicole Malik /blog/?p=1115 /blog/analytics/why-web-stats-matter/feed/ 0 /blog/sem/above-the-fold/ /blog/sem/above-the-fold/#comments Thu, 27 May 2010 04:47:27 +0000 Ed Gluzman /blog/?p=277 #leftcontainerBox { float:left; position: fixed; top:40%; left:60px; z-index:1; #F0F4F9} #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; width:55px; height:60px; padding-bottom:2px; } #bottomcontainerBox { float:left; height:30px; width:100%; #F0F4F9} #bottomcontainerBox .buttons { float:left; height:30px; width:85px; margin:4px 4px 4px 4px; } Tweet Where do you begin landing page optimization if you have a beautiful, clean and profitable website? When there are no apparent issues with the basics such as call to action or page clutter then what can be done short of remaking the entire site? Usually a good place to start is to change the perspective. It’s [...]]]> /blog/sem/above-the-fold/feed/ 0 /blog/sem/using-negative-search-terms-in-ppc-campaigns/ /blog/sem/using-negative-search-terms-in-ppc-campaigns/#comments Sat, 03 Apr 2010 06:14:43 +0000 Ed Gluzman /blog/?p=145 #leftcontainerBox { float:left; position: fixed; top:40%; left:60px; z-index:1; #F0F4F9} #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; width:55px; height:60px; padding-bottom:2px; } #bottomcontainerBox { float:left; height:30px; width:100%; #F0F4F9} #bottomcontainerBox .buttons { float:left; height:30px; width:85px; margin:4px 4px 4px 4px; } Tweet For those of you looking to refine your PPC campaigns and improve your return on investment, we have some helpful tips on negative keywords for you. A negative keyword is a special kind of keyword matching option that allows you to prevent your ad from appearing when the specific terms are a part of the user’s [...]]]> /blog/sem/using-negative-search-terms-in-ppc-campaigns/feed/ 2 /blog/seo/how-to-value-seo-ranking/ /blog/seo/how-to-value-seo-ranking/#comments Sat, 27 Mar 2010 22:18:51 +0000 Ed Gluzman /blog/?p=67 #leftcontainerBox { float:left; position: fixed; top:40%; left:60px; z-index:1; #F0F4F9} #leftcontainerBox .buttons { float:left; clear:both; margin:4px 4px 4px 4px; width:55px; height:60px; padding-bottom:2px; } #bottomcontainerBox { float:left; height:30px; width:100%; #F0F4F9} #bottomcontainerBox .buttons { float:left; height:30px; width:85px; margin:4px 4px 4px 4px; } Tweet The first question to ask before investing in an SEO campaign is “What is the value of the first page organic ranking anyway?” For example, I’ve calculated the annual market value of a first page Google organic ranking for ‘Cosmetic Dentistry’ to be $295,367. For a strategic business decision maker, putting a dollar value on [...]]]> /blog/seo/how-to-value-seo-ranking/feed/ 10